About Us

Your Trusted Revenue Enablement Partner.

We specialize in partnering with early stage tech start-ups that do not have a dedicated Sales Enablement Function, but are looking to grow smarter, scale faster, and build a solid foundation for lasting revenue excellence.

What does “Revenue Excellence” look like?

  • Proven & Repeatable Sales Motion
  • Streamlined On-Boarding for Optimized GTM Rep Time-to-Market
  • GTM Methodology Built into Company DNA
  • Clear, Defined, & Actionable Sales Plays

Our mission is to provide the foundation for GTM Success.


The Proof.

Sales Methodology

Command of the Message Methodology Rollout

Facing stagnant growth with 70% of revenue tied to existing clients, we partnered with an ad tech company to build a new business motion and win back market share.

The Output.

4 Day Virtual Training Workshop

~120 Attendees – Sales, Customer Success, & Business Development

  • Command of the Message Foundations
  • Learning Groups
  • Customized Situational Role Plays

The Outcome.

  • Measured 80% CoM Adoption at 3 Months Post Training
  • Average Deal Size Increase by 11% & Average Discount Offered Decreased to 15%
  • In 12 Months, Existing Business to New Business leveled to 50/50
Custom Sales Methodology Creation

After four acquisitions, a fast-growing tech company faced fragmented sales approaches with no alignment, inconsistent strategies, and missing processes. Leading to poor reporting, unreliable forecasting, and more questions than answers.

The Output.

Custom Built MEDDPICC Inspired Sales Methodology & Rollout Across All GTM Teams

Full rollout across Sales, Customer Success, and Business Development

  • Sales Playbook & Manager Reinforcement Plan
  • Gong Trackers and Initiative Board Building for Measurement
  • Embedded into Sales Stages & Built Gates into Salesforce to Drive Adoption

The Outcome.

  • Removal of ~$1.1M of Stagnant Dollars in Pipeline
  • Addition of >$3M of Qualified Pipeline
  • Win Rates in Emerging Markets Increased by 8%

Sales Team Events & Training

Virtual Revenue Kick-Off

A fully remote tech startup discovered through team surveys that revenue employees felt isolated and disconnected, morale was low and performance was impacted (win rates dropped 15% from Q3 to Q4, which is the buying window for a key market).

The Output.

2 Day Fully Remote Revenue Kick Off

  • Theme Creation & Agenda Building
  • Alignment to 2025 Company Goals
  • Created & Introduced New Team Structure
  • Team Building & Skill Development Exercises & Breakouts

The Outcome.

  • Revenue Team Employee Satisfaction Survey reported a 12% increase in “Sales Team Confidence” in survey immediately after RKO
  • Revenue Team Employee Satisfaction Survey reported highest ever recorded result in “Confidence in Leadership & Company Strategy,” with 92% reporting High Confidence, with ~60% of responders crediting RKO for the boost
Sales Team Playbook Revamp

A security startup had proven product-market fit but was trapped in founder-led sales. Without a repeatable motion or scalable processes, growth stalled, despite fresh funding for growing the sales team, because leadership couldn’t step away from closing deals long enough to build the sales engine the company needed.

The Output.

3 Tailored Sales Playbooks for Each Key Market

  • Designed ICP & Value Messaging for each
  • Documented Key Objections and Objection Handling Instructions
  • Crafted Customer Stories to Share and Discovery Questions

The Outcome.

  • Clear and Focused Training for the 5 New Hires to the Sales Team (Client Reported Time to 3 Demos Booked was ~7 Days shorter than the allotted time)
  • Unlocked Scalable Growth and Playbook is still in use today, 1 year after creation

East Coast Enablement Can Be Your…

Seasoned Sales Kick-Off Professional

  • Sales Kick-Off Planning
  • In-Person Sales Kick Off
  • Virtual Sales Kick
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Windows of a building in Nuremberg, Germany

Sales Methodology Expert

  • Certified Force Management Command of the Message
  • The Challenger Sale
  • Sandler
  • MEDDPICC / MEDDICC

Sales Team Event & Summit Planner

  • Quarterly Trainings & Off-sites
  • Value Based Sales Coaching
  • Gong & Chorus Trackers for Success Measurement
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Let’s Talk.

Schedule an Introduction Call today.